California newspaper defies industry wisdom to stay alive – and prospers

Source: theguardian.com

Orange County Register shocked the crisis-stricken industry with an ambitious experiment. One year later, the paper is celebrating Conventional media wisdom posits several ways for a newspaper to commit suicide. It can drive up costs by multiplying staff and pagination. It can prioritise print over digital. It can erect a hard paywall to seal itself from the internet. click here to read the entire story